Thursday, September 06, 2007

Signs and "Signs"

Driving down the road can tell you a lot about the area you’re in or at least it can tell you a lot about the state of your society, our society. What I see isn't promising...

Simply looking at the ones along my route to work we’ve got a billboard that promote lawyers that specialize in getting DUI persons out of trouble. We have a billboard that promotes divorce lawyers using images of attractive bodies; as if to say, "Hey look what's waiting for you". We have billboards of plastic surgeons which note that they are "focused" on the body and face as if to say, "Hey you, you aren't good enough but we can make you better." Truly, examples of poor morals and a heavily confused society abound when it comes to the plentiful billboards around the area.

These signs are what to us then? Are they just the norm to be accepted and ignored? Are they simply someone else’s idea of advertising strategy? Or are they really a sign of what people are looking for today? Is it really a sign of bankruptcy in "developed" areas and cities?

Honestly? As I travel out to less "developed" areas I tend to see more and more billboards for hometown dinners and hometown stores. Most of which do not rely on anything other than their name and maybe a logo. Hardly controversial or inappropriate. I also see many "religious" commentaries and promotions. (I quoted "religious" to note that I don't always agree with the commentaries themselves and the kind of Christian revolution they imply.) Still, it is a return to morals and wisdom by comparison as I drive away from home. In a grand scheme though, as cities grow and rural areas fade the future is sure to hold more of what I see around here.

I suppose I'm just commenting on what I see; noting that the "signs" are pointing towards rough waters ahead.

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